
      <h3>Driving higher reorder rates with precision re-engagement campaigns</h3>
      <p><strong>Objective</strong></p>
      <p>Increase repeat purchases from existing users while maintaining strong cost efficiency.</p>
      <h4>Challenge</h4>
      <p>Many users dropped off after browsing menus or abandoning carts.</p>
      <h4>Solution</h4>
      <ul class="points">
        <li>Segmenting users based on recency and purchase behavior</li>
        <li>Prioritizing high-intent cohorts</li>
        <li>Leveraging promotional and seasonal moments</li>
      </ul>
      <h4>Results</h4>
      <ul class='results'>
        <li><span>14%</span> uplift in purchase rates</li>
        <li><span>$1.50 </span>eCPA post-learning</li>
        <li><span>2×</span>ROI during holiday seasons</li>
      </ul>
    

Driving higher reorder rates with precision re-engagement campaigns

Challenge

Solution

Results

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